Axis Max Life Launches Bandhan 2.0 - an innovative Augmented-Reality Based Employee Onboarding Platform
Apr 24, 2025
New Delhi [India], April 24: Axis Max Life Insurance Ltd., formerly known as Max Life Insurance Company Ltd. ("Axis Max Life"/ "Company"), has launched Bandhan 2.0, an AI-enabled augmented reality platform. Integrating advanced technology with immersive brand storytelling, the platform features interactive gamification, virtual environments, and opportunities for direct engagement with the leadership during the orientation of the new hires.